THE NAME CHEREVICHKIOTVICHKI // STANDS FOR “A SHOE BY VICTORIA”

Друзья, делюсь с Вами отличной находкой – стильные черевички. Дизайнер работает между Лондоном и Италией. Создает hand-made обувь уже с лета 2011.

По мне, так обувь действительно с душой, с идеей и в точку современным тенденциям, безумно удобная и только для тех, кто что-то в этом понимает.

Запустив свою линию обуви, дизайнер стремительно обрела популярность и активно развивается в своем творчестве. Думаю,  COMMING SOON  принесет нам действительно крутые shoes & accessories.

// Her first and second collections were selected by Rei Kawakubo into her Comme des Garcons Trading Museums in Paris and Tokyo, as well as Dover Street Market //

THE NAME CHEREVICHKIOTVICHKI (RUS. ЧЕРЕВИЧКИ ОТ BИЧКИ) STANDS FOR “A SHOE BY VICTORIA” IN THE OLD SLAVIC LANGUAGE BUT SAID IN A PLAYFUL CHILDISH MANNER.
“I REALIZE THAT THE NAME IS NEAR IMPOSSIBLE TO PRONOUNCE. BUT HEY! WHO SAID IT SHOULD BE EASY?” THE DESIGNER VICTORIA ANDREJEVA :
“I WISH I HAD A FACE LIKE COURTNEY AND A BODY LIKE PAMELA… BUT I DON’T, SO I LEARN TO MAKE SHOES”
BORN IN THE USSR, VICTORIA IS A SELF-TRAINED DESIGNER WHO WORKS BETWEEN LONDON AND ITALY CREATING HAND-MADE SHOES AND ACCESSORIES SINCE
THE SUMMER 2011.

THE IDEA IS TO INTRODUCE AN ANNUAL RHYTHM OF MAKING SHOES WITH A SINGLE THEME SPLIT INTO TWO PARTS.
THE THEME FOR 2012 IS SET WITH CHILDHOOD MEMORIES COMING FROM LITHUANIA IN THE 80’S DURING THE TIMES OF SOVIET OCCUPATION… A PLACE WITH A RADICAL DIVISION AND NO MIDDLE CLASS…
THE SAME PARALLELE IS CARRIED THROUGH THE COLLECTIONS THIS YEAR – A VERY SHARP DIFFERENCE IN THE MATERIALS BETWEEN THE SUMMER AND WINTER SEASONS.

“MY SHOES ARE INFLUENCED BY THE SIMPLICITY OF OLD CHILDREN’S SHOES AND MEMORIES OF SOVIET NOSTALGIA “
THE SHOES ARE PRODUCED IN A SMALL FACTORY IN ITALY IN THE REGION OF MARCHE KNOWN FOR ARTISANAL CRAFTSMANSHIP. THIS PROCESS IS ENTIRELY
OVERSEEN BY THE DESIGNER EVERY STEP OF THE WAY.
ALL THE INSOLES ARE MADE OF HIGH PERFORMANCE NATURAL ORTHOPEDIC MATERIAL, WHICH WAS PREVIOUSLY ONLY USED IN MADE-TO-MEASURE SPORTSWEAR.
BOTH COLLECTIONS HAVE AN OPTICAL ELEMENT OF LOOKING FLAT WHEN IN FACT MOST HEEL MODELS ARE ABOVE 10CM HIGH, AND FLAT BOOTS HAVE A 4CM
ELEVATION ON THE INSOLE. “FINALLY EVERY INDIVIDUAL PAIR IS FINISHED BY HAND IN MY STUDIO BACK IN LONDON…
…AS IF ITALIANS COULDN’T DO IT BETTER”

Где купить / как купить / сколько стоит >> contact me  (in RUSSIA ) - bymalinovskaya.wordpress.com

or go to http://www.cherevichkiotvichki.com/